Set your menu prices
1. Know the costs
All amounts are fictional US dollars. Unit costs include ingredients and packaging. This simplified exercise excludes tax, labor, waste, and payment fees.
| Item | Unit cost | Your price | Profit per item |
|---|---|---|---|
| Coffee | $0.80 | ________ | ________ |
| Muffin | $1.10 | ________ | ________ |
| Cookie | $0.45 | ________ | ________ |
2. Price with a reason
Choose prices above unit cost. Explain who your customers are and why your prices would feel fair to them.
3. Make a prediction
Which item do you expect to sell most? How might that affect how much stock you prepare?